Date: October 1, 2024
Podcast Title: Wide Open Podcast
Episode 13: You’re Missing This ONE Thing from Your Inquiry Process

Episode 13 Description: You’re Missing This ONE Thing from Your Inquiry Process

Have you ever been ghosted by a potential client? It’s frustrating and leaves you wondering what went wrong. In this solo episode, I dive into the real reasons why clients ghost and break down the common misconceptions we have about it. Spoiler: It’s not because they don’t like you! I’ll also share a personal story from when I first worked with a business coach and learned the power of confidence in booking clients. Whether you’re a photographer or any other service provider, this episode will help you understand why ghosting happens and how you can stand firm in your awesomeness to prevent it.

Why You Should Listen:

• If you’ve ever dealt with price shoppers or been ghosted by a potential client, this episode is for you.
• Learn why clients ghost (hint: it’s not personal!).
• Find out how shifting your language and confidence can change the entire booking process.
• Get actionable tips on how to “assume the sale” and communicate with your clients as if they’ve already booked.

Key Takeaways:

• Follow up with clients who reached out to you—you’re not pestering them, you’re continuing the conversation they started.
• People ghost for a variety of reasons: feeling overwhelmed, not being invested, or forgetting to respond, but it’s not because they don’t like you.
• Some of the best advice I received from a business coach was to “stand firm in my awesomeness” — a game-changing approach to client communication.
• In sales, it’s important to “assume the sale.” Treat your potential clients like they’ve already booked you by using confident, warm language.
• Avoid using hesitant language like, “Let me know if that interests you” or “If you choose me.” Instead, use phrases like, “We’re going to have so much fun!”

About Sylvia VandeSlunt

She’s been an engineer, a brand and marketing manager, a photographer, and a stay-at-home mom, but my one of her favorite things to be is your business coach. Sylvia loves helping small businesses come into their own and nail their online presence.

Sylvia may have had a few different paths, but her convoluted journey has resulted in a fierce understanding of what it takes to run a business that serves your lifestyle. From a no-life engineer managing big egos and tribal knowledge to a stay-at-home mom managing snacks and snot, Sylvia has run the gamut of career options. Your business came to life because you imagined the life it would give you. Let’s get back to that! 

FIND SYLVIA ONLINE:
businesscoachsylvia.com/podcast
Instagram: @businesscoachsylvia
Facebook: @businesscoachsylvia
Pinterest: @thesylviadamaris

Links & Resources

LEARN MORE ABOUT BUSINESS COACHING & CONSULTING:
businesscoachsylvia.com

FREE RESOURCES:
⁠⁠100 Prompts for Social Media Marketing⁠⁠
⁠⁠Blog Post SEO Checklist⁠

If you enjoyed this episode, please subscribe to The Sylvia VandeSlunt Podcast and leave us a review on your favorite podcast platform. Have a question or topic you want us to cover? Reach out to us at hello@sylviadamaris.com.