Many entrepreneurs make the same mistakes when promoting their business, from vague, non-sales captions to overly pushy pitches or hidden, half-hearted attempts to sell. This episode breaks down how to avoid these pitfalls by understanding and using a sales funnel to meet your potential clients where they are in their buying journey.

We rented a bright, minimalist studio space in Milwaukee, providing a clean canvas to showcase Sylvia’s artistic spirit. And, of course, we couldn’t dream of a session with Sylvia without a Starbucks run for an iced oat milk latte.

We explore the creative process and tapping into your creative energy. Linda walks us through the meaning of creativity and who can exercise their creativity. She even takes us through crazy cool exercise that helps bypass our mental defenses to uncover deeper insights about ourselves.

Have you ever been ghosted by a potential client? It’s frustrating and leaves you wondering what went wrong. In this solo episode, I dive into the real reasons why clients ghost and break down the common misconceptions we have about it.

When Amanda approached me for her personal branding session, she quickly learned that this was more than just a photoshoot. It was an immersive experience, a visual storytelling journey that began long before the click of the camera. This session was not just about capturing her professional identity. It was about weaving a narrative that resonated with her business and connected seamlessly with her wedding clients.

In this episode, I’m joined by Hannah, a social media expert, photographer, and CEO of Sunny Social Collective. Hannah is passionate about helping creators, dreamers, and makers grow their businesses through social media.

In this episode of Wide Open, I’m diving into a topic that’s been on my mind as I navigate a course I’m currently taking. This course, focused on marketing to the high-end wedding market, has some valuable insights, but not everything being taught aligns with who I am or how I want to show up in the world.

Dustin M. is one of the realest humans I’ve ever met. She’s raw, honest, fun, and wildly successful. Join us as we explore the concept of mindset, the role it plays in success, and how you can harness its power to manifest the life and business you desire.

In this episode of Wide Open, Sylvia dives into a personal sales experience that went terribly wrong. After reaching out to a local organization about becoming a member, Sylvia found herself face-to-face with a salesperson who seemed determined to fail at every turn.

Starting a business can be overwhelming, and having practical, actionable advice can make the journey less daunting and more successful. Sylvia’s passion for helping others grow their businesses shines through, offering valuable support to those in their first years of entrepreneurship.